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Its is now too late to be even worried about this
Automation, especially in Digital Marketing, has been around for longer than you think. I think since its inception, we digital marketers are trying to automate things as much as we can so that we can focus on bigger things and not waste our time doing menial jobs. There are tons of bots out there that automate pretty much everything.
I can easily say that the guys who were into DM back in the day are pioneers in terms of online automation.
But i think there is hope.
Your biggest asset is your randomness
Mainly a large part of the digital marketing workflow revolves around creativity and evoking emotions through human connections.
At the end of the day artificial intelligence is, after all, artificial.
I am pretty confident that a robot will not be able to write the way I have written this, let alone an amazing copy for your FB Ad.
Of course, it might be able to automate it and churn out multiple “templates” by analyzing copies across the web. But then again, this can turn out to be counter-productive for the bot cause then it is levelling the playing field again since pretty much every copy out there will pretty much have the same essence to it.
This brings me to my third point.
To know more: https://www.binaryic.com/
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